That depends. If the reviewer has to purchase the Paper, Audio CD, or Kindle version of your book, then the reviews will be labeled as Verified Purchase on Amazon. It will require more tokens to have your book reviewed if a purchase is involved, and the number of extra tokens you will need will depend on the actual cost of your book. The reviewer will receive more tokens for purchasing a book, and those can then be used to qualify their own book(s) to be reviewed.
In order for purchased books to register as a “verified” purchase review, the review must be posted from one’s digital orders page and not on the product page. That way, the review is linked to your orders, and Amazon knows that you have purchased the book.
If your book is enrolled in the Kindle Unlimited program, and you choose for your book to be downloaded as “Kindle Unlimited,” and they do not register as a verified review, but the author will get credit and a “payout” by Amazon for the pages read.
If your eBook is expensive, you can choose to have it downloaded as a .pdf or .epub. Also, if you are offering your download as KU, you might want to consider also offering a .pdf download for those who are not enrolled in KU to increase your readership.
